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How to use the Interest Browser
When should you use the Interest Browser? Whenever you are setting up ads on Facebook you define your targeting (Who am I trying to reach?). One way to define the targeted audience is through so-called "interests". In Facebook's business manager, you will see a couple of interests that everybody sees and uses. Therefore the competition on those interests is high. What's interesting is that not all available and targetable interests [...]
6 tips to rock social media ads in 2019
This article was selected by the readers on our Instagram account @goneon.lu. Thanks guys! Many of you might be wondering how to step up their [...]
Dark Social – 6 ways to use Stories as a business
We always praise the importance of the “3 E”s in a social media strategy: Entertainment, Education, Emotion. If a Post or an Instagram Story does [...]
Your social media Strategy for Valentines day
Valentine's day is coming up and along with it, flocks of cupids looking for a perfect gift for their loved ones. If you’re running [...]
Worth of Influencers – How much should you pay?
If you've been following social media in 2019, you've surely heard about the ominous "World Record Egg". A simple yet ingeniously executed idea [...]