Valentine’s day is coming up and along with it, flocks of cupids looking for a perfect gift for their loved ones. If you’re running a business, this can be the first opportunity for this year to grow your business. In this article, we’ll walk you through a solid social media strategy for Valentines Day.
Who’s your cupid?
“What do you have that he doesn’t?”
View this post on Instagram
Happy U-Day! We’re celebrating by giving YOU & 4 friends each a chance to win a $100 gift card. Tag 4 friends below, make sure you’re following @Aerie & comment #AerieSweeps to enter for your chance to win! 💕
A post shared by aerie (@aerie) on
Spread the love
The idea behind a contest like this is to get a lot of engagement on your post which boosts its organic reach. Just think of a good reason to make the cupids tag their loved ones. Making a beloved person win a prize by tagging them in a post is a very low investment compared to the potential reward. Depending on your audience you might want to try a less cheesy approach. For example: Incentivize singles to share their most embarrassing Valentines day stories and make the 5 best ones win for example.
Turbo boost that love
- Facebook page or an Instagram business account
- Facebook ad account
- Ideally a Facebook business account.
Check the friend zone
Target the right people
Know your cupids