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About mitchoz

"Marketing and Technology Consultant from Luxembourg. Also Full stack app and web developer, graphic designer, sysadmin, photographer, filmmaker and blockchain enthusiast. Sounds crazy, works marvelously. And allows me to design, develop and publish every digital thing I want."

February 2019

Dark Social – 6 ways to use Stories as a business

2019-02-18T16:17:39+00:00February 12th, 2019|Categories: Marketing|Tags: , , |

We always praise the importance of the “3 E”s in a social media strategy: Entertainment, Education, Emotion. If a Post or a Story does not fulfill one of these metrics, you shouldn’t waste your time posting them. Over the past months social media has changed a lot. Lately with the [...]

January 2019

Worth of Influencers – How much should you pay?

2019-01-28T15:29:16+00:00January 26th, 2019|Categories: Marketing|Tags: , , |

If you've been following social media in 2019, you've surely heard about the ominous "World Record Egg". A simple yet ingeniously executed idea that took over the record for being the most liked image on Instagram ever. Or maybe you're following a virtual influencer like "Lil Miquela"? And [...]

December 2018