Hands-on training with the Facebook Business Manager.
Approximate duration: 3h
This course will navigate you step-by-step through the Facebook Business Manager. You will receive a detailed introduction on how to use Facebook Business Manager’s advanced features and how to create ads and campaigns with this powerful tool.
After the training you will be able to create custom audiences, remarketing campaigns, use custom conversions, analyze your results and create your own reports to generate valuable insights for your business. Further, we will dive into the world of targeted advertising and optimization techniques like automated split testing.
In short, you will learn everyting you need to know to generate business using the Facebook Business Manager combined with the power of targeted Facebook advertising.
If you haven’t worked with Facebook yet at all, we suggest that you participate in our “Facebook for beginners” or “Facebook for professionals” prior to this training.