the neon blog
Online marketing & technology tricks for digital marketers and those who want to become one.
7 commandments for better social media ads
We have been sent to bring you the 7 commandments of social media advertising to guide you towards a better e-commerce performance. Therefore shalt ye [...]
Instagram Trends 2020
The new decade is on and social media is as big as ever. One of the hottest questions right now: Will Instagram be able to [...]
Why you should care about TikTok
To support our statement that you should definitely care about TikTok, we’ll share some reasons to get TikTok, starting with comparing Instagram and Tiktok's userbase [...]
Why Facebook Inc. is REALLY hiding like counters
This article is based on neon co-founder Michel Strotz' personal interpretation of Facebook Inc.’s recent communication strategy in regards to Instagram hiding like counters. A [...]
Marketing funnels – What they are and how they work
Setting up marketing funnels is an essential part of any online strategy for businesses that try to sell their products online. But what are they [...]
User Generated Content – Let your fans be your designers
User-Generated Content, or short UGC, can be a very powerful approach to bring your business’s Social Media presence to a new level. Not only does [...]
How you can contact Facebook Business Support as a small business
If you are working with Facebook, Instagram or Whatsapp as a small business, advertiser or developer you either already wondered: how do I contact Facebook? [...]
Podcasts – Get your audience to listen to you
Podcasts, a long-established medium in the USA, are becoming an inevitable factor in the global world of media. Today is "International Podcast Day". As of [...]
Spark AR Studio – Get started with Augmented Reality on Instagram
Spark AR Studio has already inspired thousands of private and business users to create their own augmented reality filters. And in case you're wondering: is [...]
How to improve your targeting with buyer personas
A buyer persona is a semi-fictional representation of your ideal customer based on market research and real data about your existing customers. -Hubspot.com What makes modern [...]
4 ways to grow your business through games
As passionate gamers ourselves, we witnessed firsthand how the video-game industry and their gaming communities grew bigger and bigger over the past decades. Playing games [...]
How to Instagram
With Instagram user numbers growing into the billions, more and more brands are following the trend and turn to Instagram to sell their products. As [...]